Internet marketing, also referred to as online marketing, web marketing, digital marketing, Internet advertising, eMarketing (or e-Marketing) is the promotion or marketing of products or services over the Internet. The Internet as brought many benefits such as affordability and ease of the distribution of information and media to a global audience. Other benefits include instant response and the ability to elicit response.
Online marketing typically aims to increase sales and boosting profits through digital marketing efforts. Effective Internet marketing requires a comprehensive strategy that synergies a given business model and conversion or sales goals with their website function and appearance, with a focus on the target audience through the right choice of advertising type, media and design.
At Digitaractive, we have the expertise and experience to leverage new and existing technology to enable you to target your audience through a various online media channels to build brand awareness, attract prospects and customer loyalty. With our customised integrated online marketing strategies, we can also help you to identify, target and grow your customer base using tools such as pay per click advertising, local search marketing and optimisation, email marketing, social media marketing and optimisation, viral marketing and online public relations (PR) etc. We recognize that an integrated approach to your marketing is essential to ensuring consistent and effective communication with your audience.
Our Online Marketing Services
- Search engine marketing and optimization
- Social media marketing and optimisation
- Local search engine marketing and optimization
- Conversion rate optimization
- Email marketing solutions
- Online public relations
- Pay Per Click & Cost Per Click advertising
- Affiliate marketing
- Viral marketing
- Online reputation management